Tag Archives: startup branding India

Is buying a dot in domain better for Indian businesses?

Many Indian business owners ask an important branding question. Is buying a dot in domain better for Indian businesses. For most India focused businesses, the answer is yes. A dot in domain can be a strong and practical choice. Why dot in domains work well in India The dot in extension is widely recognised as an India specific domain. Customers …

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Why Short .IN Domains Are Becoming Scarce Assets

In 2026, short .IN domains have moved far beyond being attractive web addresses. They are increasingly recognised as scarce, high value digital assets that combine branding power, operational efficiency, and long term relevance in India’s rapidly expanding digital economy. As competition for attention, trust, and memorability intensifies, founders, enterprises, and investors are converging on the same conclusion. Short domains are …

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Why Indian Startups Are Choosing .IN Over .COM

For years, .COM was considered the default choice for startups worldwide. That assumption is rapidly changing. In 2026, a growing number of Indian startups are deliberately choosing .IN over .COM as their primary domain. This shift is not emotional or patriotic. It is practical, strategic, and driven by how modern businesses are built and scaled in India. .IN vs .COM …

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Does Using a .IN Domain Affect Fundraising or Valuation?

One of the most common questions Indian founders ask before choosing a domain is simple but critical. Will using a .IN domain negatively affect my fundraising or company valuation In 2026, the short answer is no.The longer and more useful answer lies in understanding how investors actually think. What Investors Really Evaluate Professional investors do not value companies based on …

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What Is a .IN Domain and Why It Matters for Indian Businesses in 2026

As India accelerates toward becoming a multi trillion dollar digital economy, the .IN domain is no longer just a country code. In 2026, it has become a strategic business asset for Indian startups, MSMEs, enterprises, and global companies targeting the Indian market. This article explains what a .IN domain is, how it works, and why it plays a critical role …

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DaaZ Announces Republic Day Special Auction Focused on .IN and .CO.IN Domains

DaaZ, an independent domain name marketplace, has announced a Republic Day Special Auction dedicated exclusively to .IN and .CO.IN domain names. The auction is designed to highlight high quality, end user focused inventory rather than reseller driven listings. The event will run for ten days and is scheduled to begin immediately after the conclusion of DaaZ’s currently running auction ( …

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Why Bank.in Domain Extension Migration by Indian Banks Will Ignite Massive Demand for dot in Domain Names

India is entering a defining phase in its digital financial evolution. As Indian banks move decisively toward adopting Bank.in as their primary digital identity, a powerful chain reaction is being set in motion one that will permanently elevate the value, demand, and strategic importance of dot in domain names. This shift is not cosmetic. It is structural, regulatory, psychological, and …

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Why Premium Indian Lifestyle Brands Choose .IN Domains for Identity and Prestige

Introduction Luxury is more than quality. It represents identity, emotion, and timeless value.As Indian consumers embrace homegrown premium brands, one trend is clear. Successful lifestyle companies proudly use .IN domains. Whether it is a boutique fashion label, a high-end skincare brand, or a luxury jewellery designer, .IN has become the digital mark of Indian elegance and authenticity. This article explores …

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Why Fintech Companies in India Should Invest in Premium .IN Domains

Introduction India’s fintech revolution is reshaping how millions save, spend, and invest. From instant payment apps to digital lending and neobanks, every new player is competing for user trust and visibility. But in a market crowded with innovation, your domain name becomes your first credibility signal.A premium .IN domain not only tells customers you are Indian and reliable but also …

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