Its our.in | India's Pride
DaaZ, an independent domain name marketplace, has announced a Republic Day Special Auction dedicated exclusively to .IN and .CO.IN domain names. The auction is designed to highlight high quality, end user focused inventory rather than reseller driven listings.
The event will run for ten days and is scheduled to begin immediately after the conclusion of DaaZ’s currently running auction ( tentative start date – 16th or 17th January 2026).
End User Focused Auction Strategy
According to DaaZ, the Republic Day Special Auction is being positioned specifically for real businesses, startups, and founders seeking strong India focused digital brands. The marketplace has confirmed that the auction will not target short term reseller activity and will instead prioritise domains with genuine brand and business potential.
Domains submitted to the auction are expected to meet end user quality standards, including strong keywords, brandable structure, and relevance to commercial or startup use cases.
Domain Submission Process
Domain owners interested in participating in the Republic Day Special Auction can submit their inventory using one of the following methods:
- Creating a support ticket through the DaaZ platform
- Emailing their submissions directly to [email protected]
Submissions will be reviewed by the DaaZ team before inclusion in the auction catalogue.
Promotion and Buyer Outreach
To support seller outcomes, DaaZ has stated that its team will actively work on:
- Lead generation
- Targeted buyer outreach
- Social media promotion where appropriate
The stated objective is to provide maximum visibility to genuine buyers and end users, rather than relying solely on passive auction discovery.
Pricing Guidelines
Sellers are allowed to submit both reserve prices and Buy Now prices with their domains.
While DaaZ generally prefers auctions without a reserve in order to encourage competitive bidding, the platform has confirmed that fair and realistic reserve pricing will be accepted for premium domain names. Sellers are encouraged to align pricing with end user expectations rather than reseller benchmarks.
Market Context
Demand for .IN domain names continues to grow alongside India’s expanding startup ecosystem and increasing digital adoption. With Republic Day carrying symbolic national significance, DaaZ views this themed auction as an opportunity to showcase premium India centric digital assets to a wider audience.
Auction Positioning
The Republic Day Special Auction is targeted at domain owners holding:
- Premium .IN and .CO.IN domains
- Brandable names suitable for startups
- Strong keyword domains aligned with real businesses
DaaZ has indicated that inventory quality will be prioritised over volume for this event.
Conclusion
With its Republic Day Special Auction, DaaZ is reinforcing its focus on end user driven outcomes and curated domain inventory. The ten day format, combined with active promotion and outreach, is intended to deliver meaningful exposure for participating domains while offering buyers access to high quality .IN and .CO.IN assets.
Further details about the auction and submission process are available directly through DaaZ.
